Ken Perelman, a Research Associate with Strategic Marketing Associates, spent eight years with Master Builders Inc. in Cleveland, Ohio, a leading supplier of admixtures to the ready-mix concrete industry. Ken was deeply involved in the company’s market research and analysis function, both as an Analyst and later as the Group Manager. In this capacity he provided strategic information for use by internal leadership and external customers through management of statistical databases and secondary source research. Ken also prepared and presented many economic and construction trend presentations to customer groups at regional economic forums and at industry association meetings.

While at Master Builders, Ken served as President of the Construction Marketing Research Council and was a member of the Society of Competitive Intelligence Professionals.

Ken received his MPA from Indiana University and his BA from The Ohio State University.