Steven Lanza is a Senior Associate with Strategic Marketing Associates and has 18 years of market research, marketing management, and consultative marketing experience.

Steven has a significant breadth of experience in the construction industry, having led research projects in the highway transportation, concrete repair, and residential construction markets.

Steven holds a Bachelor’s Degree in Business Administration with a concentration in Marketing from the University of Akron. Steven sits on the boards of the Sales & Marketing Executives Association (SME) and Toastmasters International.